No Film School - Senior Copywriter
September 2018 - Present
Reinvigorated and revamped a website to an average of 20% more daily traffic through collaboration with a graphic designer and SEO team. Manage and oversee the creation of SEO-driven content. Create dynamic copy for splash pages and newsletters. Sync with the Editor and Staff to plan and execute monthly and weekly goals.
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angi, Los angeles - Senior Copywriter
April 2021 - May 2023
Worked directly with Marketing and Art directors on promotional and credit projects, catalog copywriting, editing, and layout. Confirmed/stayed current with terms, and created/updated institutional information for the company. Followed catalog formats/style sheets, verifying marketing offers, promo codes, and expiration dates. Wrote creative merchandise copy, headlines, and promos that "pop." Proofed, edited, and corrected copy, and submitted to Design team.
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Handy / HomeAdvisior, Los angeles - Senior Copywriter
April 2021 - May 2023
Develop and oversee brand voice. Interface with Creative Director and Art Department on emailers and Social Media posts. Owned copywriting for service brands—taglines, why buys, detail page headlines, digital ads. Partnered with design to concept stories and big ideas for product launches and events. Worked closely with product marketing, brand creation, and site merchants to develop creative strategy and positioning.
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Ambient skies, Los Angeles - Senior Copywriter
Sept 2019 - June 2022
Team leader in SEO copy for splash pages, headings, and blogs. Supervising writer on all newsletters, case studies, and product descriptions. Lead brainstorming sessions for idea development and marketing strategies for B2B and B2C campaigns.
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B-pictures, Los Angeles - Senior Copywriter
July 2018 - April 2020
Write, edit, and produce commercial pitch packets. Work in tandem with director, Samuel Bayer, to help create his narrative vision for an Acura commercial as well as several ongoing art projects, auction pieces, and print work.
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Smuggler, Los Angeles - Freelance Copywriter
September 2018 - November 2018
Composed and punched up copy for ten television commercials for TurboTax - which aired during the NFL playoffs and Super Bowl. Managed a tight deadline, notes from a parent corporation, director, and producers. Delivered all ten, unique, spots before the deadline. The commercials will play nationally, and debut in early 2019.
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Studiobinder, Los angeles - Copywriter
April 2018 - September 2018
Create and optimize splash pages. Write SEO blog posts. Lead strategy sessions with a team of writers. Track B2B communications. Author social posts and newsletters. Create original, SEO-driven, content for YouTube. Collaborate with the Content Marketing and Social Media teams to build a following.
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Interrogate, Los Angeles - Freelance Copywriter
September 2016 - June 2018
Manage a continuing relationship with a top advertising firm. Contributed copy and SEO strategies for the international marketing of the newest Nintendo console. Brainstormed branded content for YouTube. The Nintendo Switch commercial has been seen by 30 million+ on YouTube.
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Todd Cole Photography, los angeles - consulting producer
November 2017 - April 2018
Strategize marketing and advertising strategies. Consulted the narrative flow of a feature-film project.
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Jam city, Los Angeles - Freelance writer
August 2017 - November 2017
Wrote the dialogue and action for the first person, multi-choice, narrative experience, WILD ROOTS, which will be released in the Fall of 2018.
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Syfy network, Los Angeles - consulting producer
May 2017 - August 2017
Coordinated with major department heads to produce three, hour long, variety shows called, Live from Comic Con. Interfaced with the host, Zachary Levi, to make sure all his notes and ideas were incorporated. Wrote copy for interviews, monologues, and games.
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USA NEtwork, Los Angeles - Assistant Producer
March 2017 - May 2017
Cooperated with a team of writers and producers to create a late night talk show, According to Chrisley, with host, Todd Chrisley. Wrote monologues, kept a joke log, and compiled promotional material.
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Universal Pictures, Los Angeles - Consulting Producer
December 2016 - January 2017
Ran a room of writers tasked with putting on a holiday special inspired by the Universal film, SING! Punched-up copy provided by freelance writers. Wrote the host monologues as well as the narrative for the show.
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Ford MotoRS, Los Angeles - Freelance Copywriter
November 2016 - January 2017
Wrote three, thirty-second, spots for the She's Got Drive campaign with the Gina Davis Institute. Worked in tandem with director, Michael Thelin, to interview the commercial subjects. Provided a vision for a team of art designers and producers to create captivating visuals for the commercial.
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the Steel Company, Beverly Hills - Freelance Copywriter
January 2015 - June 2018
Tasked with creating B2B sales dossiers for international film festivals. Authored copy for splash pages, short and long form blog posts, Collaborated with account managers, graphic designers, and the Marketing Team to craft compelling narratives for visual content.
Education
Boston University - Boston, MA
MFA, Communications and Screenwriting
Graduated May 2012
Penn State University - State College, PA
BA, English, Communications, Film Production
Graduated May 2010